Branding & Toolkits
USDA Branding Usage
Please refer to this branding material for the correct usage of the USDA logo, colors and fonts. These materials are available to you at no charge, but any and all uses must conform to these guidelines. Contact USDA for approval of other uses or applications by writing to: email@example.com.
The USDA logo shall be reproduced in either one or two colors. The official colors for the USDA symbol are dark blue (PMS 288) and dark green (PMS 343). When reproduced in one color, the symbol shall be black. When the symbol is placed on a color field, it should be reversed to white.
The USDA symbol is designated for display on all information products of the Department. To ensure maximum visibility, the preferred position of the symbol on most information products is the top left corner.
When used in conjunction with symbol of other public and/or private-sector partners, the logo should be given equal placement and may be displayed without the Department name. If all of the symbols represent Federal organizations, the symbols should be placed in alphabetical order. If the organizations are a mix of Federal and non-Federal, the lead Federal agency symbol should appear first with the remaining symbols ordered as dictated by the situation.
How to Use This Toolkit
This toolkit is designed to help you get started with your Super Bowl Food Safety Campaign. In this toolkit you will find the materials you can use to promote safe food handling throughout your Super Bowl party.
We have organized this material to help make your outreach informative, helpful and fun. Resources include:
To encourage co-branding, you may add your organization’s name to outreach materials and media resources. We have talking points for interviews or speeches. A gallery of photographs and infographics are available to use free through the FSIS Flickr site.
Meat and poultry companies are responsible for ensuring that the products they produce are safe, and FSIS works to verify that companies are making safe food. Consumers also play a role in preventing foodborne illnesses — commonly known as food poisoning.
Super Bowl LVIII (58) will be held on February 11, 2024, at the Allegiant Stadium in Paradise, Nevada. Whether you are a seasoned cook or choosing the convenience of takeout, here are tips to follow:
Remember Your Four Steps to Food Safety
Clean: Wash hands for 20 seconds and clean surfaces and utensils with soap and water before cooking and after contact with raw meat and poultry. After cleaning surfaces that raw meat or poultry has touched, apply a commercial or homemade sanitizing solution (1 tablespoon of liquid chlorine bleach per gallon of water).
- Separate: Use separate cutting boards, plates, and utensils to avoid cross-contamination between raw meat or poultry and foods that are ready-to-eat.
- Cook: Confirm foods are cooked to a safe internal temperature by using a food thermometer.
- Chill: Chill foods promptly if not consuming immediately after cooking. Do not leave food at room temperature for longer than two hours.
Avoid the Danger Zone
- Bacteria multiply rapidly between 40 F and 140 F. This temperature range is called the Danger Zone.
- Food should not be left in the Danger Zone for more than two hours (called the 2-hour rule). After two hours, bacteria can reach dangerous levels that can cause foodborne illness.
- Perishable foods, such as pizza, chicken wings, deli wraps or meatball appetizers, should be discarded if left out for longer than two hours in the Danger Zone. To prevent food waste, refrigerate or freeze perishable items within two hours, or keep hot foods hot and cold foods cold.
- Foods such as chips, hard cheeses, pretzels, crackers, whole fruits, and vegetables can be held at temperatures outside of the Danger Zone and stay safe for longer periods of time.
- Keep cold foods at a temperature of 40 F or below by keeping food nestled in ice or refrigerated until ready to serve.
- Keep hot foods at a temperature of 140 F or above by placing food in a preheated oven, warming trays, chafing dishes or slow cookers.
Share Super Bowl Food Safety guidance with your followers and be sure to use the hashtag: #SuperBowlFoodSafety. Follow us on X for our food safety Tweets and Retweet us! Don’t forget to tag us in your tweets (@USDAFoodSafety).