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Summer Toolkit to Prevent Foodborne Illness

Read This First

This toolkit is designed to help you get started with your local Summer Food Safety campaign. In this toolkit you will find the core components needed to launch the campaign to promote safe food handling behavior during the summer season.

We have organized the media messages to help make your campaign informative, helpful and fun. Resources include:

  • Press Release Template – A general press release that can be personalized by your organization to email to local news outlets, radio, newspapers and blogs
  • Talking Points – Food safety talking points that can be used by your organization for media interviews
  • Pitch Email Template – A pitch email can be sent to local news outlets and radio stations to request an interview with the head of the organization to promote food safety
  • Consumer Fact Sheets and Publication Requests – Links to consumer food safety fact sheets and publications available at no charge
  • Blogs
  • Social Media – Suggested posts and links to USDA FSIS social media accounts are included to help spread the word about food safety during the summer
  • Videos
  • Infographics

To encourage co-branding, you may add your organization’s name to outreach materials and media resources. We have also included feature articles for submission to newsletters or to your local newspaper, along with talking points for interviews or speeches. A gallery of photographs and infographics are available through the FSIS Flickr site.


Please refer to the following guidelines for usage of the USDA logo, colors, and fonts. These materials are available to you at no charge, but any and all uses must conform to these guidelines. Contact USDA for approval of other uses or applications by writing to: fsis.outreach@usda.gov.

USDA symbol in line with those of White House, Department of Health and Human Services.

Official colors of the USDA symbol are dark blue, PMS 288, and dark green, PMS 343.

The USDA logo shall be reproduced in either one or two colors. The official colors for the USDA symbol are dark blue (PMS 288) and dark green (PMS 343). When reproduced in one color, the symbol shall be black. When the symbol is placed on a color field, it should be reversed to white.

The USDA symbol is designated for display on all information products of the Department. To ensure maximum visibility, the preferred position of the symbol on most information products is the top left corner.

When used in conjunction with symbol of other public and/or private-sector partners, the logo should be given equal placement and may be displayed without the Department name. If all of the symbols represent Federal organizations, the symbols should be placed in alphabetical order. If the organizations are a mix of Federal and non-Federal, the lead Federal agency symbol should appear first with the remaining symbols ordered as dictated by the situation.


Press Release Template

A general press release that can be personalized by your organization to email to local news outlets, radio, newspapers and blogs

Talking Points

Food safety talking points that can be used by your organization for media interviews

 

The [NAME OF ORGANIZATION] has teamed up with the USDA Food Safety and Inspection Service to promote food safety during the summer.

We have food safety experts available to help answer questions your [READERS/LISTENERS] may have, including:

  • How can I reduce my risk of foodborne illness during summer months?
  • How do I know when my hamburgers and other meat and poultry items are done when grilling?
  • How long will my leftovers last in the refrigerator before they go bad?

By answering these questions and many others, we can help keep families free from food poisoning this holiday.  Please let us know what days and times work for you to schedule an on-air interview. If you would like, we can also provide pre-recorded interviews that can air at your convenience.

Thank you for your time and we look forward to hearing from you.

[NAME OF INDIVIDUAL]
[TITLE]
[NAME OF ORGANIZATION]

A pitch email can be sent to local news outlets and radio stations to request an interview with the head of the organization to promote food safety

Consumer Fact Sheets

Publication Requests

The USDA Food Safety and Inspection Service has publications and other resources to help you spread the message about food safety. These items are available at no charge. To order, please contact the FSIS Outreach staff at fsis.outreach@usda.gov to receive a publication request form; allow at least 2 weeks for delivery.

Brochures

Blogs

Summer food safety blog posts include:

Follow the USDA Blog year-round for information on health and safety topics.

Social Media

Suggested posts and links to USDA FSIS social media accounts are included to help spread the word about food safety during the summer

 

Videos

Keep Your Family Food Safe for All Your Summer Celebrations

Keep Your Family Food-Safe for All Your Summer Celebrations (Martie Duncan)

Clean

Clean – The Importance of Cleaning and Washing During Food Preparation

Clean

Cooking Burgers

Separate

Separate – Cross Contamination

Food Safety During Power Outages

Food Safety During Power Outages

Cook

Cook – The Importance of Cooking to a Safe Internal Temperature

Handwashing

Handwashing: What You Need to Know 

Best Practice for Proper Handwashing Best Practice for Proper Handwashing (Dr. Mindy Brashears)

Infographics

Have a Food Safe Summer Have a Food Safe Summer (Flickr)

4 Steps to Food Safety 

4 Steps to Food Safety (Flickr)

Basic Tips (Flickr) What Are You Making? (Flickr)
Danger Zone (Flickr)

 Pack a Safe Lunch (Flickr)

Grilling Like A Pro!

 Grilling Like A Pro! (Flickr)


Handwashing Handwashing (Flickr)

Is it done yet? Is it done yet? (Flickr)


Five Steps for Handwashing (Flickr)

 Tips to Keep Your Kids Healthy (Flickr)


Food Thermometer (Flickr)
 

 

Last Modified May 21, 2020