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Thanksgiving Toolkit to Prevent Foodborne Illness

Read This First

This toolkit is designed to help you get started with your local Thanksgiving campaign.
In this toolkit you will find the materials you can use to promote safe food handling during this season.

We have organized this material to help make your outreach informative, helpful and fun. Resources include:

To encourage co-branding, you may add your organization’s name to outreach materials and media resources. We have also included feature articles for submission to newsletters or to your local newspaper, along with talking points for interviews or speeches. A gallery of photographs and infographics are available through the FSIS Flickr site.


Please refer to the following guidelines for usage of the USDA logo, colors, and fonts. These materials are available to you at no charge, but any and all uses must conform to these guidelines. Contact USDA for approval of other uses or applications by writing to: fsis.outreach@usda.gov.

USDA symbol in line with those of White House, Department of Health and Human Services.

Official colors of the USDA symbol are dark blue, PMS 288, and dark green, PMS 343.

The USDA logo shall be reproduced in either one or two colors. The official colors for the USDA symbol are dark blue (PMS 288) and dark green (PMS 343). When reproduced in one color, the symbol shall be black. When the symbol is placed on a color field, it should be reversed to white.

The USDA symbol is designated for display on all information products of the Department. To ensure maximum visibility, the preferred position of the symbol on most information products is the top left corner.

When used in conjunction with symbol of other public and/or private-sector partners, the logo should be given equal placement and may be displayed without the Department name. If all of the symbols represent Federal organizations, the symbols should be placed in alphabetical order. If the organizations are a mix of Federal and non-Federal, the lead Federal agency symbol should appear first with the remaining symbols ordered as dictated by the situation.


Media Materials

Press Release Template
Talking Points
 

The [NAME OF ORGANIZATION] has teamed up with the USDA Food Safety and Inspection Service to promote food safety during the Thanksgiving holiday.

We have food safety experts available to help answer questions your [READERS/LISTENERS] may have, including:

  • Should I wash my turkey?
  • How do I know when my turkey is fully cooked?
  • How long will my leftovers last in the refrigerator before they go bad?

By answering these questions and many others, we can help keep families free from food poisoning this holiday.  Please let us know what days and times work for you to schedule an on-air interview. If you would like, we can also provide pre-recorded interviews that can air at your convenience.

Thank you for your time and we look forward to hearing from you.

[NAME OF INDIVIDUAL]

[TITLE]

[NAME OF ORGANIZATION]


USDA Materials

Consumer Fact Sheets
Brochure

Publication Request

The USDA Food Safety and Inspection Service has publications and other resources to help you spread the message about food safety. These items are available at no charge. To order, complete the request form and allow at least 2 weeks for delivery.

Blogs

Thanksgiving food safety blog posts include:

Follow the USDA Blog year-round for information on health and safety topics.

Suggested Social Media Posts

Suggested Tweets and Facebook posts are included to help spread the word about food safety during Thanksgiving.

YouTube Videos
Pinterest USDA Food Safety (USDA FSIS)

Practical food safety tips for your family from a trusted source.  Learn about food poisoning and the steps you can take to prevent it. Follow us.

To encourage co-branding, you may add your organization’s name to outreach materials and media resources. We have also included feature articles for submission to newsletters or to your local newspaper, along with talking points. A gallery of photographs and infographics are available through the FSIS Flickr site and we have also included access to consumer fact sheets.

Audio Archives– General Radio Interviews (USDA)

PARTICIPANTS: Gary Crawford with USDA Radio and Marianne Gravely with USDA's Meat and Poultry Hotline

  • 1-888-MPHOTLINE – Monday through Friday from 10 am to 6 pm Eastern Time and on Thanksgiving Day from 8 am to 2 pm Eastern Time

5-Minute Segment:

  • Turkey Flops and Fowlups
    • If you think you have had some strange Thanksgiving turkey encounters, just listen to this reality radio edition of Agriculture USA with Gary Crawford.
    • (Note: This is the combination of the two segments for “Turkey Fowlups and Foolishness” Parts One and Two)

3-Minute Segments:

Fall is when pot luck dinners are big major events. Here's how to prevent pot luck dinners from becoming bad luck dinners.

PARTICIPANTS: Gary Crawford. Marianne Gravely with USDA's Food Safety and Inspection Service. Angela Fraser, food safety researcher at Clemson University.

1-Minute Segments

Videos
  • Thanksgiving B-roll (.MOV) 
    This B-roll can be used to demonstrate the 4-steps to food safety – Clean, Separate, Cook and Chill. B-roll is extra video footage that adds an interesting visual to a story. Instead of featuring the television host or a person speaking, B-roll provides other images that you can cut away to and add a creative dimension to your story.
Infographics
 ThanksgivingTimeline- Infographic  
Thanksgiving Timeline (Flickr)
 Thanksgiving Food Safety  
Let's Talk Turkey (Flickr)
 Thanksgiving Easy as Pie Infographic  
Thanksgiving Easy as Pie (Flickr)
 Thanksgiving Food Safety  
Thanksgiving Tips (Flickr)
   Thawing Turkey  
Thawing Turkey (Flickr)

Four Steps to Food Safety:

Clean Infographic

Clean (Flickr)

Separate Infographic

Separate (Flickr)

Cook Infographic

Cook (Flickr)

Chill Infographic

Chill (Flickr)

 

PARTICIPANTS: Gary Crawford. Marianne Gravely with USDA's Food Safety and Inspection Service. Angela Fraser, food safety researcher at Clemson University.

Last Modified Nov 13, 2018