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Super Bowl LIV Toolkit to Prevent Foodborne Illness

Read This First

This toolkit is designed to help you get started with your local Super Bowl Food Safety campaign. In this toolkit you will find the materials you can use to promote safe food handling behavior during the Super Bowl.

We have organized this material to help make your outreach informative, helpful and fun. Resources include:

  • Press Release – A general press release that can be personalized by your organization to email to local news outlets, radio, newspapers and blogs
  • Talking Points
  • Blogs
  • Social Media – Suggested tweets and Facebook posts are included to help spread the word about food safety during Super Bowl
  • Infographics

To encourage co-branding, you may add your organization’s name within the advertisements and media resources. We have also included feature articles for submission to newsletters or to your local newspaper, along with talking points for interviews or speeches. A gallery of photographs and infographics are available through the FSIS Flickr site.


Please refer to the following guidelines for usage of the USDA logo, colors, and fonts. These materials are available to you at no charge, but any and all uses must conform to these guidelines. Contact USDA for approval of other uses or applications by writing to: fsis.outreach@usda.gov.

USDA symbol in line with those of White House, Department of Health and Human Services.

Official colors of the USDA symbol are dark blue, PMS 288, and dark green, PMS 343.

The USDA logo shall be reproduced in either one or two colors. The official colors for the USDA symbol are dark blue (PMS 288) and dark green (PMS 343). When reproduced in one color, the symbol shall be black. When the symbol is placed on a color field, it should be reversed to white.

The USDA symbol is designated for display on all information products of the Department. To ensure maximum visibility, the preferred position of the symbol on most information products is the top left corner.

When used in conjunction with symbol of other public and/or private-sector partners, the logo should be given equal placement and may be displayed without the Department name. If all of the symbols represent Federal organizations, the symbols should be placed in alphabetical order. If the organizations are a mix of Federal and non-federal, the lead Federal agency symbol should appear first with the remaining symbols ordered as dictated by the situation.


Press Release

A general press release that can be personalized by your organization to email to local news outlets, radio, newspapers and blogs

Talking Points

Blogs

Topics for upcoming blog posts include:

Social Media

Suggested tweets and Facebook posts are included to help spread the word about food safety during the Super Bowl

Infographics

 

Super Bowl Food Safety Cooking for Groups   Food Safety Playbook

 

 

Last Modified Jan 21, 2020