USDA Food Safety Education
Presented by: Dan Vitiello,
National Program Leader,
Federal, State and Local Government Relations Staff (FSLGRS), USDA, FSIS, at the Annual
Conference of the Association of Food and Drug
Officials (AFDO) on June 20, 2001, in
Atlanta GA. (Updated to reflect new information as of September 15, 2001.)

Overview
Although a number of agencies within
USDA have food safety roles, four USDA agencies make important contributions to
food safety education. These are the Food and Nutrition Service (FNS), the
National Agricultural Library (NAL), the
Cooperative State Research, Education
and Extension Service (CSREES) and the Food Safety and Inspection Service (FSIS).
Although the agencies do partner with each other to improve effectiveness, each
of these agencies has its own program objectives and constituencies, and
hopefully many of you already take advantage of their programs to assist you in
you activities in your respective states. Let us begin our review with the FNS.
The Food and Nutrition Service
Among the FNS’s clients are the nation's school
systems. FNS receives about $2 million a year from Congress to develop and
deliver food safety education materials and training. I viewed the activities of
the FNS as a priority indicator -- if you had $2 million
to spend and your intended audience included 30 percent of people who are
"at risk", mainly children from K through fourth-grade -- how would
you allocate that money?
In fiscal years 1999 and 2000, the FNS received
$2 million for developing and delivering food safety education materials and
training for Child Nutrition Program cooperators. The authorization for food
safety education funding specifically requires that the majority of funds be
provided to the National Food Service Management Institute (NFSMI) which would,
in cooperation with FNS, plan and execute food safety education projects. Of the
$2 million, FNS retains a minor portion of funds to complete some short-term
projects; NFSMI receives the majority of the funding to initiate short and
long-term projects.
What is the NFSMI? The NFSMI is
located at the University of Mississippi, Oxford campus, and its Applied
Research Division operates in cooperation with University of Southern
Mississippi in Hattiesburg. The mission of the NFSMI is to provide information and services that promote the continuous
improvement of Child Nutrition Programs. The
NFSMI takes its programs and
services nationwide through workshops, teleconferences, audio conferences, and
training packages. NFSMI was authorized by Congress in 1989 and permanently
authorized in 1994. For more information on the NFSMI, its programs and
initiatives, please go to their website at
http://www.olemiss.edu/depts/nfsmi/index.html.
FNS projects fall under three headings - those that FNS takes on itself,
those that NFSMI operates, and joint projects between the two
organizations. FNS has three projects ongoing:
 |
FNS projects
Serving it Safe: FNS
originally distributed this publication in 1996 and it was developed using
the 1993 Food Code. The publication was revised to concur with the
1999 Food Code and includes a review for accuracy by the Food and Drug
Administration. In November 1999, revised pages were sent out to the
original recipients of Serving it Safe. These were distributed
in November of 1999.
Food Safety Tips (Laminated pocket cards): FNS first developed these
cards in 1999, but they were so popular that a reprint was done in FY
2000. Using the four messages developed for the
Fight BAC!TM
campaign (clean, separate, cook, and chill), these pocket cards are aimed at
the food service workers who work in the nation's schools. They are
printed in both English and Spanish and were distributed to all Child
Nutrition Program cooperators in February and March of 2000. The
numbers of these cards that have been printed in worth noting. In
the first distribution, 500,000 were printed in English and 200,000 were
printed in Spanish. The requests for the English version outstripped
supply and an October reprint of 500,000 was ordered. Manager's
Checklist (Tablet): The Serving it Safe publication contained a
one-pager 'Manager Self-Inspection Checklist' with checkpoints that
correspond to HACCP principles. This checklist was printed in a
3-hole punched, tear-off tablet for easy use by school food service
managers. The tablets were made available to all schools, childcare
sponsors and summer programs in December 2000. Distribution
continues as orders are received. |
 |
NFSMI projects
Teleconference materials from "Food Safety: It's All In Your
Hands": In August 1999, NFSMI held a teleconference on the
basics of food preparation for front-line foodservice staff. This
teleconference, "Food Safety: It's All In Your Hands", had been
planned by NFSMI prior to receiving the food safety education funds. The new
funding enabled NFSMI to duplicate and distribute follow-up materials. The
package of follow-up materials included a videotape of the teleconference, a
pocket food thermometer, resource information on the use of thermometers,
the breakfast, lunch training module "Cooking for New Generation:
Storing, Cooking, and Holding the New Generation Foods", and "No
Time to Train-Lessons on Food Safety and Sanitation". These materials
were sent to all school food authorities in the fall of 1999.
HACCP Analysis of Quantity Food Recipes: The USDA Quantity
Foods Recipes for Schools were reviewed and 150 were re-worked using HACCP
principles. A contractor is currently completing this project. It will
include modified recipes plus a template to help schools take any recipe and
analyze it to include control points. The revised recipes will be printed
and distributed to all school food authorities. Distribution is expected to
be completed in the fall of 2001.
HACCP/Food Safety Instructors Network: NFSMI is developing a
HACCP/food safety instructors network and training materials for the
foodservice operations in the nation’s schools. In February, March and
April 2001, NFSMI held four two-day train-the-trainer sessions for
instructors, designated by the State Child Nutrition Programs administering
agencies. They were provided orientation programs to teach the materials.
The project provided an instruction manual, a participant manual, and school
foodservice staff materials to teach the HACCP process and the development
of a HACCP plans for foodservice operations. In addition, State agencies
were provided funds and materials to teach the HACCP process.
Guidelines for Handling Hold and Recall of Food Products: NFSMI
is currently developing a short lesson and guidelines to provide foodservice
managers and directors information on how to manage hold and/or recall
requests from the USDA Food Distribution Division or food manufacturers. In
addition, a poster and brochure will be developed. The project is to be
completed by December of 2001.
First Choice Plus - Revisions and Supplements: This NFSMI
project assists purchasing agents buy food for the nation’s school
systems. Entitled "First Choice: A Purchasing System for School Food
Service", the manual incorporates pertinent food safety information for
the school foodservice director, manager, or purchasing agent to assist in
the safe procurement and receipt of food for the foodservice operation. The
manual is currently being revised and the expected completion is in November
of 2001. Related to this activity is a supplement that is being developed
entitled Choice Plus. Choice Plus will provide school
foodservice directors and managers food safety information on the
procurement of the specific food items. It will be provided to all school
food authorities as well.
Update of "Serving It Safe" - including Poster and CD-ROM:
"Serving it Safe" is planed to be updated in February 2002
with the latest food safety information, including updates from the FDA 2001
Food Code. The update will include a workbook for providing instructor-led
education for school food service personnel. An updated poster and a
self-instructional program on food safety will be developed on CD-ROM after
the revisions to the manual are completed. It will also be provided to all
23,000 school food authorities.
|
 |
Joint FNS and NFSMI
Project
Full Color Mini-posters: FNS and NFSMI worked to develop a
series of 16 mini-posters for use in food preparation and food service
areas. Some 96,000 were distributed in 2000 and are available at the NFSMI
website at http://www.nfsmi.org/Information/postindx.htm.
The posters include such titles as "Always wash hands"; "Keep
hot foods HOT!" and "Use that thermometer." For further
information on the FNS projects, visit its website
http://www.fns.usda.gov/fns.
In summary, the FNS and NFSMI help ensure food
safety in our nation’s schools through training courses, reminder items,
special HACCP recipes to be used in food preparation and cooking and even
information on how to buy food in order to assure food safety. |
National Agricultural Library
The second USDA agency whose food safety education efforts should be
highlighted is the NAL. NAL does not deliver
programs to the local level; rather it is an information-based delivery program
using the Internet. NAL hosts the USDA/FDA
Foodborne Illness Education
Information Center. (The Center is part of an interagency agreement between USDA
and FDA.) In support of the Center, NAL finds and collects food safety
educational materials, supports the foodborne illness education database,
supports a database of HACCP training programs and resources, and maintains the
Food Safety index database.
Two other NAL initiatives are an online Internet dialogue system known as
Foodsafe
and the Food Safety Training and Education
Alliance for Retail, Food Service, Vending, Institutions and Retail (FSTEA) website. Foodsafe is an online, interactive
discussion group for professionals interested in food safety issues. People use
this site to share information on food safety education, exchange safe food
preparation knowledge, discuss foodborne illness epidemiology, address
strategies to modify unsafe food preparation behaviors, and network with other
food safety specialists about effective food safety education methods. I urge
each of you, if you have not already done so, to become members of Foodsafe.
It provides an ongoing discussion of interest to food safety professionals. It
can be easily accessed on the Internet by going to
http://Listserv@listserv.nal.usda.gov.
FSTEA is an acronym for Food Safety Training and Education Alliance
for Retail, Food Service, Vending, Institutions, and Retail. It is composed
of members from government, industry, and academia wanting to improve food
safety education. It intends to improve the availability of food safety
information for retail, food service, vending, institutions, and regulators
through information sharing and collaborative efforts. It is still a work in
progress. It’s Web site has recently come online and can be accessed at
http://www.fstea.org.
NAL therefore uses it specialized resources to support food safety education
efforts through internet-based, readily available databases and online
information exchange.
Cooperative State Research, Education and Extension Service
The third USDA agency that I wanted to discuss with you today is the
CSREES. When it
comes to funding food safety education, this agency has no peer. CSREES’
National Integrated Food Safety Initiative is a component of the Integrated
Research, Education, and Extension Competitive Grants Program. This program is
administered by the Cooperative State Research, Education and Extension Service
under Title IV, Section 406 of the Agriculture Research, Extension and Education
Reform Act of 1998 (AREERA) (7 U.S.C. 7626). The National Integrated Food Safety
Initiative replaces the Food Safety and Quality National Education Initiative
and the Special Research Grant for Food Safety.
The purpose of the National Integrated Food Safety Initiative is to support
competitive projects on priority food safety that require an integrated
approach. Integrated food safety programs in CSREES support multi-state,
multi-institutional, multi-disciplinary, and multi-functional research
extension, and education activities. Special emphasis is given to research
describing multi-functional activities (i.e., research that contains research,
education, and extension components). The research component of the National
Integrated Food Safety Initiative focuses on applied food safety research. The
education component focus on education and training in a formal classroom
setting, which may include elementary, secondary, or undergraduate or graduate
education. The extension component addresses education training outside the
classroom. Where there is no extension program, outreach activities to people in
a variety of non-formal settings are appropriate.
In FY 2001, $13.6 million was allocated to this program. The open period for
receiving grants applications closed on May 14, 2001. We will have to await an
announcement of the selected projects.
The types of the priority issues that have been addressed under the National
Integrated Food Safety Initiative include food handler education and training;
HACCP model development, testing and implementation; integrating food safety
into related agriculture programs; and control methods for foodborne
microbiological pathogens. Examples of past awards include: North Carolina State
– "Development of Multilevel Food Safety Education in the Retail Food
Industry"; Texas A&M – "Food Safety Education for Retail
Employees"; New Mexico State – "Fight BACä
! Outreach to Hard-to-Reach Audiences"; and the University of Connecticut
-- "Food Handler Education and Training for Hispanic Consumers and
Youths". These awards have averaged about $300,000 each.
CSREES has been an important partner in food safety education. Cooperative
extension in more than 21 states has partnered with restaurant associations,
industry, health departments, and community colleges to teach ServeSafe,
a 16-hour safe handling workshop/certification program developed by the National
Restaurant Association’s Educational Foundation. More than 12,000 food
professionals trained annually insure that safe food is served at local
restaurants, school cafeterias, hospitals, institutions, and catering services.
Food Safety and Inspection Service
I have saved the discussion of my own agency’s food safety education
activities until last. The FSIS carries out
its food safety education under three headings: Consumer food safety education
campaigns, Outreach and partnership activities, and Publications and Web sites.
 |
Consumer Food Safety Education Campaigns
The Fight BAC! Campaign: The Partnership for Food Safety
Education was formed in 1997 as a public-private coalition dedicated to
educating the public about safe food handling to reduce foodborne illness.
The members represent industry, government consumer groups as well as
alliances with corporate America. The goal is to educate consumers to four
simple steps they can take to fight foodborne bacteria and reduce the risk
of foodborne illness. CLEAN, SEPARATE, COOK, AND CHILL. The partnership is
committed to being a key resource on many food safety issues. For further
information on the Fight BAC! Campaign, see the
web site: www.fightbac.org.
The campaign supports the "It's working" site. This site is
dedicated to highlighting successful Fight BAC! programs and campaigns
around the world. If you want to start a food safety campaign, the site
displays materials and a database that may help jump-start your
Fight BAC!
Campaign. The site will assist the user find out what's happening in a
state, county, or around the world. You will also find a list of novelty
items, reasonably priced, advertised on the site that can enhance your
program or campaign. Such diverse items as mouse pads, aprons, pencils,
puppets, T-shirts, and cups are advertised.

|
The Thermometer
Education Campaign – The
Thermy
campaign is a national consumer education initiative developed by the FSIS. The goal of this campaign is to increase the
use of food thermometers by consumers. FSIS wants to help consumers
accomplish what they intend to-cook their food safely and cook it to the
very highest quality, so that it is tasty and juicy. The only way consumers
can really know when food is safely cooked-and not overdone-is to use a food
thermometer. One of the Healthy People 2010 goals is to promote the
use of food thermometers over the next ten years. The new edition of USDA’s
Dietary Guidelines for Americans (2000) includes, for the first time,
a guideline on food safety. These guidelines include the recommendation to
use a food thermometer. Information on the dietary guidelines can be
assessed at:
http://www.nalusda.gov/fnic/dga.
Thermometer companies and grocery chains
nationwide are key initial cooperators that will help to get
Thermy
in the public eye at the retail sector. The Food Temperature Indicator
Association (FTIA), along with many other thermometer companies, have made
thermometers and temperature indicators more accessible and user-friendly
for consumers. Thermometer manufacturers and distributors are putting
Thermy art on floor and counter signage for display in grocery, kitchens and
department stores. The Food Marketing Institute and many grocery chains have
partnered with USDA to host
Thermy kickoff
events.
Cooking for Groups: A Volunteer's Guide to Food Safety: A
third campaign, or at least an education effort that I am calling a
campaign, is known as Cooking For Groups: A Volunteer's Guide to Food
Safety. The goal of this campaign is to help volunteers prepare and
serve food safely for large groups such as family reunions, church dinners
and community gathering. In these instances, food may be prepared at the
event, or prepared at a volunteer’s home and brought to the event and then
served to the gathering. FSIS’ Food Safety Education Staff has prepared a
special guide and video. I urge you to review them. Use them in your
outreach activities. The FSIS Web site includes a downloadable version of
the brochure and a downloadable video clip. This is the kind of support that
the FSIS Food Safety Education Staff provides to those in public and private
organizations. AFDO’s Meat and Poultry Committee has long been concerned
about this issue and endorses FSIS’ materials for use by its members.
 |
Food Safety Outreach and Partnerships
Regarding FSIS’s food safety outreach and partnerships, FSIS has developed
state partnerships and outreach educational activities to the underserved
and underrepresented communities for
animal and egg production and is
currently in the process of developing a similar model for the retail and
food service sectors. By the end of fiscal year 2000, FSIS developed 24
state animal production partnerships and entered into 10 outreach
partnerships to the 1890 (Historically Black), 1994 (Tribal), and HACU
(Hispanic) colleges and universities. The state animal production
partnerships have as their purpose to encourage the adoption of industry
quality assurance programs by producers. In creating these partnerships,
FSIS has partnered with State Veterinarians to undertake on-farm food safety
education in their states. These partnerships recognize the close nexus
between animal health and public health. It is noteworthy that 75 percent of
all animals being produced for food are raised in the 24 states where FSIS
is supporting producer food safety education. |
FSIS is also working through the 1890, 1994, and Hispanic colleges and
universities to educate those hard to reach producers to explain how food
safety concerns are affecting the market place for their product. The
implementation of HACCP/Pathogen reduction-related process requirements by
meat and poultry processing plants is resulting in more producers having to
demonstrate to plant owners that animals intended for food use were raised
using production practices which avoid illegal residues and reduce harmful
pathogens.
FSIS is just beginning to develop state
partnerships directed toward food safety activities at retail. The FY 2001
goal is to have 10 state retail education partnerships, 5 outreach
agreements with municipal agencies, and 7 outreach partnerships with the
1890, 1994, Hispanic, Asian schools to address both rural and urban food
safety training and education needs at retail. The goal of these
partnerships will be to provide education tools and support for sanitarians
involved in inspection of retail stores and restaurants and to support the
education of the operators of small retail and food service establishments
in the targeted communities.
AFDO Train-the-Trainer: In addition, FSIS has entered into a
cooperative agreement with AFDO to provide training on meat and poultry
processing at retail. This program will use the train-the-trainer model
developed for the seafood HACCP training initiative. Funding will be
provided to train one trainer in each state who will then be responsible for
training other sanitarians in the state on recognizing and addressing meat
and poultry processing hazards. The training is also open to industry
attendees. Our state meat and poultry inspection programs will also be
involved in this training.
Regulator Hotline: FSIS also maintains the Interagency Regulators
Information Line. Its number is 1-800-233-3935. This Line will take the
caller – any food regulatory official with a technical or policy question
on meat, poultry, or egg products -- into FSIS's Technical Center located in
Omaha, Nebraska and will enable the caller to talk to the same subject
matter experts that FSIS field inspectors rely on.
TEC 2001: In the near future you will hear about an FSIS report
known as "TEC 2001". Possibly some of you have participated in its
preparation. In this report, FSIS will catalogue the needs of its inspection
program staff and the needs of our related constituencies. After a thorough
analysis, FSIS education funding and emphasis is expected to dramatically
change. Development of the Food Safety University concept may be one of the
outcomes.
Food Safety University: FSIS provides training to its
inspectors and cooperative state meat and poultry inspection program
inspectors through course information made available at the Agency’s
Web-based (virtual university) site. FSIS and other federal regulatory
agencies involved in food safety recognize that food safety education will
be more important in the future. Therefore, we are cooperating with the Food
and Drug Administration, Environmental Protection Agency, and the Centers
for Disease Control and Prevention on development of a Food Safety
University (FSU). The concept of the FSU is to integrate the training
activities of the four agencies, making food-safety related training by each
agency available to the personnel of all four agencies and to personnel of
state and local agencies. Gary German of FDA's Office of Regulatory Affairs
will provide further details about this concept. We believe that the FSU
will be important both to our inspection program, as well as other public
health agencies that share the food safety mission.
 |
Publications and Websites
Food Safety Publications: The final area that I
will address is all the publications and Web-based educational materials
that FSIS makes available. The Food Safety Education Staff, headed by Susan
Conley, does a great job with very few resources in developing brochures,
fact sheets, information bulletins, and brochures for wide variety of
subjects. I counted almost 50 different subjects on which that office has
developed information materials. For example, they've developed an education
package for seniors. Being almost a senior, I was interested to see what
they were discussing. The publication assists seniors in learning more about
preventing foodborne illness. It discusses how times have changed; why some
people face specific risks; food safety at home; eating out, bringing in;
and other issues. Other topics include Listeria monocytogenes, disaster
relief, fact sheets, food safety features, and topical brochures for
children and holiday food safety.
Food Safety Educator: Another important newsletter is the Food
Safety Educator. This free quarterly report on new food safety
educational programs and materials, as well as emerging science concerning
food safety risks, could be important to all of you --not only educators. To
subscribe send an E-mail to the fsis.outreach@usda.gov.
Let them know that you want to be listed on the free mailing list for
the Food Safety Educator.
EdNet: EdNet is a monthly electronic newsletter available to
educators and others concerned about food safety. EdNet provides
updates on food safety activities throughout the federal government. FSIS,
FDA, and CDC sponsor EdNet. Many subscribers are from organizations,
coalitions, and school districts. EdNet links monthly to Mealtalk,
a school food service chat session, as well as to Foodsafe, and to
the NFSMI. To subscribe, send an e-mail
message to: LISTSERV@FOODSAFETY.gov
. Send the message: Subscribe EDNET-L firstname lastname.
Meat and Poultry Hotline: At this point I should mention the Meat
and Poultry Hotline -- 1-800-535-4555. It is there to help consumers
understand their daily food safety issues. The Hotline now has a bilingual
information specialist available to answer calls in Spanish. You as
regulators/educators may want to confer on subjects or find information. The
Hotline’s food safety experts are there waiting to help you.
National Food Safety Information Network: The National Food
Safety Information Network was formed by agreement in 1998 between FDA’s
Center for Food Safety and Applied Nutrition (CFSAN), the USDA NAL and FSIS to connect the primary government mechanisms
for providing food safety information. This linkage of the primary online
food safety education sites provides easy access to the latest information.
The network consists of: www.foodsafety.gov, USDA’s Meat and Poultry Hotline (1-800-535-4555); FDA’s Toll-Free Food
Information Line on 1-888-SAFEFOOD (1-888-723-3366) to CFSAN’s Outreach
Information Center; USDA/FDA Foodborne Illness Education Center at the NAL;
FSIS’s EdNet; and NAL’s FoodSafe.
As I indicated above, much of the information you may need is available on
the Internet. If you are interested in FSIS information, contact the FSIS
website at: www.fsis.usda.gov . If
you are interested in the food safety-related consumer brochures, go to www.fsis.usda.gov/oa/consedu.htm,
as well as the government-wide food safety Web site www.foodsafety.gov.
Publications are also distributed through direct mailings to health
educators and are available from the Federal Consumer Information Center. I
am sure you will be surprised by the variety of information available. |
This completes a quick overview of the food safety education activities at
the USDA. Each of these agencies within USDA provides
money for food safety education activities. However, all partner and work with
each other, other government agencies and public/private organizations to better
utilize resources to develop and support food safety education activities
nationwide.
Thank you for the opportunity to present the many facets of USDA's support
for food safety education.

|